Home Depot continues to expand the capabilities of its retail media network as the channel surges amid investment from competitors in the retail vertical and...

Home Depot’s revamped retail media network simplifies campaigns, expands audience, VP says
March 29, 2024
Yesterday, The Home Depot hosted its first in-person retail media marketing summit, InFronts, where it introduced its revamped retail media network, Orange Apron Media. In...

Why Home Depot is hosting its first upfront-style retail media pitch to advertisers
March 28, 2024
When The Home Depot first started building out its retail media network six years ago, using the name “Retail Media+” made sense as it helped...

The Home Depot believes its specialty status will help it stand out despite competition for retail media ad dollars
March 7, 2024
Despite the continued growth of retail media networks this year — even gas station chain Wawa recently unveiled a new retail media offering, Goose Media...